Other performers were appearing on the show’s main stage, in front of an industry-only audience seated at tables, like at the Golden Globes. Meanwhile, Rihanna won the coveted Video of the Year for her metallically inspired “Umbrella,” and Monster Single of the Year for her ubiquitous hit “Umbrella,” and Beyonce and Shakira won Most Earthshattering Collaboration for “Beautiful Liar.” Beyonce’s shimmering gold dress barely contained her top immediately after she picked up her trophy, she asked an assistant backstage to help fix her dress, apparently to prevent a wardrobe malfunction. After accepting the award for Male Artist of the Year, he jabbed at MTV again: “We don’t want to see the Simpsons on reality television” - apparently he’s not a fan of either Jessica or Ashlee’s MTV shows. Timberlake was the night’s big winner, with four trophies. He did, they did, and Timberlake said: “I want to challenge MTV to play more videos!” Then he was whisked away by bodyguards and disappeared.
Before he accepted the Quadruple Threat of the Year award at his suite, the DJ summoned the partygoers to watch the monitor and go crazy if Timberlake won. Timberlake’s suite was packed with revellers, alcohol and eight lingerie-clad stripper types on raised platforms. (There was even more drama in the audience: an off-camera fight broke out between Pamela Anderson exes Kid Rock and Tommy Lee, leading Diddy to remark: “It’s not just the hip-hop artists that sometimes have a problem.”) Thankfully, after Spears’ dismal start and an awkward, off-colour intro by comedian Sarah Silverman, the show rebounded with several exciting performances.
Justin Timberlake and Timbaland, Kanye West, Fall Out Boy and the Foo Fighters each hosted separate suite parties, where much of the show’s performances were held. After suffering poor reviews and a decline in ratings over the last few years, MTV moved the show to Las Vegas’ Palms Casino, shortened the show from three hours to two, and changed the show’s setup to focus more on performances than awards. The VMAs had better luck with their own reinvention on Sunday. Jive Records might want to push back that Nov. Breathlessly hyped by MTV as the evening’s most anticipated performance, it became the most shockingly bad of the night. 50 Cent looked at Spears with a confused look on his face Diddy, her new best friend, was expressionless. And, perhaps most unforgivable given her once-taut frame, she looked embarrassingly out of shape.Įven the celebrity-studded audience seemed bewildered. She appeared to have forgotten the art of lip-synching. She walked through her dance moves with little enthusiasm. Kicking off the show Sunday night with her new single, “Gimme More,” Spears looked bleary and unprepared, much like her recent tabloid exploits on the streets of Los Angeles.
An out-of-shape, out-of-touch Britney Spears delivered what was destined to be the most talked about performance of the MTV Video Music Awards - but for all the wrong reasons. LAS VEGAS - Somewhere, Kevin Federline is laughing.
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